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When starting a new company or expanding your existing one, raising funds is often the key to success. Venture Capitalists (VCs) are investors who put their money into early stage companies to provide them with seed capital and support during the growth phase. They invest in promising businesses with high potential returns. Venture capitalists look at both the short term and long term potential of startups. The goal of venture capitalists is to build strong…

Introduction Twitter has become the social media platform of choice for millions around the globe. The platform allows its users to share short messages called tweets. Users can send direct messages (DMs) to each other. These DMs are private and no one else can see them unless you choose to reveal them. Twitter is constantly evolving, expanding its functionality, and adding new features to stay ahead of competitors. Are you looking for ways to grow…

Lead nurturing is the process of developing relationships with the audience at every stage of the sales funnel. But once you have got a bundle of leads: what do you do with them? Here are the 5 best lead-nurturing tactics where you can convert leads into paying customers. 1. Develop a multichannel lead-nurturing technique Multichannel lead nurturing usually includes: A combination of marketing automation,email marketing,paid retargeting,social media,dynamic website content,direct sales outreach, etc. With the help…

There’s an algorithm working in the background for every post you publish on any social media platform. This algorithm of social media, backed by data, decides the reach of your social media posts. Table of Contents: Understand the Algorithm of Social Media How do Algorithms Work in Social Media? Ways to Boost Content Reach Using Social Media Algorithm Focus on Engagement Make Use of Video Content Use Relevant Hashtags Initiate Engagement with Tags Use ‘Tag…

It is cool to have a verified account badge on Instagram. You show your audience that you’re THE legit business profile. Table of Contents: What does Verified Account Mean on Instagram for Your Business? How to Request for Verification on Instagram Business Account? Verified Instagram Account Requirements When can You Verify your Instagram Account? Conclusion A badge could mean more than an “official account” to your audience. At the heart of branding, you have to…