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Challenges to Build Your Brand Awareness for Your SaaS Startup

Brand awareness is key to growing your SaaS business. If you don’t have a strong brand, customers won’t trust you enough to give you their information. And without customer data, you can’t sell anything. How to build brand awareness for your startup company? How to get customers interested in your services or products? There are…

Sales Funnel vs Sales Pipeline: 5 Characteristic Differences

Table of Contents 1. What is a Sales Funnel? The sales funnel is a visual representation of where customers come from (or what stage they’ve moved through) and how they move along a buying path. It helps marketers understand who they’re trying to reach, what motivates them to buy, and how to best direct marketing…

5 Ways to Create an Awesome SaaS Product Checklist

What is a Product Checklist? Product checklists are a vital part of any manufacturing process. Product checklist helps to organize the information about the product or service and its characteristics into a separate document. The main purpose of creating a checklist is to ensure that every important aspect of the product/service is covered. Product checklists…

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