As your SaaS startup begins to take off, ensuring customer satisfaction is key to continue building momentum. Your satisfied customers are responsible for steady revenue growth and increased reputation, establishing trust among existing and potential buyers. A huge part of it lies in addressing customer complaints. And it should be one of your top priorities….
As a SaaS business owner, it’s natural to want to capitalize on the momentum of a successful Lifetime deal campaign. Especially by immediately upselling or cross-selling to your LTD customers. However, taking a more patient and value-focused approach can yield even greater results in the long term. By adopting a no-push approach and focusing on…
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Capturing the right pricing strategy for your SaaS product can be a challenging task. It is a crucial step towards the success of your business. The solution? Keep experimenting. Be it your product’s pricing or how you present it on your landing page to different customers. In this blog post, we’ll delve into the importance…
SaaS product marketing is tricky and is a crucial component of your product’s success. There are several marketing channels and strategies that you can use in combination. But one unconventional product marketing channel is Lifetime Deal promotion. While this promotion is an accelerant channel, it’s important to recognize that Lifetime Deal customers are not your…
So never ignore customer feedback and suggestions once a deal is over. Keep listening and keep improving. You’ll be able to build a product that stands out from the competition. Keep your customers coming back for more. Customer feedback is essential for any SaaS startup wanting to build a successful product. It helps to understand…
Affiliate marketing is one of the most reliable and highest ROI marketing channels for businesses. But the trick is to identify quality affiliates that are ideal for your business. Your affiliates should not only be sellers for you but also be an associate of your product and brand advocates. Lifetime deal customers can be an…
You may have recently run a campaign or offered a lifetime deal to drive sales and grow your customer base. As a SaaS founder, you understand the importance of attracting and retaining customers. The end of the promotion doesn’t mean the end of your relationship with your customers. In fact, it’s just the beginning. Providing…
Running a Lifetime Deal campaign can be an exciting time for any business. The rush of sales, the influx of new customers, and the increase in brand awareness can make it easy to get caught up in the momentum of it all. It’s essential to remember that running a successful campaign takes a lot of…
There is a common misconception that Lifetime Deal customers will automatically become loyal customers. Let’s be clear on one thing. Offering a Lifetime Deal for a low price is a step towards winning your customer loyalty. But, it does not guarantee you the customer loyalty that most SaaS startups expect. Many businesses believe that once…
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