6 Stages of Sales Funnel that Boost Sales Performance Awareness Interest Evaluation Engagement Action Retention Every business with a successful sales team will have a clearly defined sales process. Traditionally businesses developed their sales process over several years with their selling experience. That is not the case anymore—or for the past century since the invention…
Do you want to keep your subscribers engaged and convert them into loyal customers? Then, you need to try drip email marketing campaigns! Drip campaigns are a powerful way to automate your email marketing strategy and deliver personalized messages to your subscribers. In this blog post, we’ll show you how to create a successful drip…
Steps to Re-engage with Your Cold Leads: Segment Your Lead List Initiate a Drip Campaign Trigger Action with Incentives Even the best lead nurturing campaigns cannot convert every single Lead. Over a period, you will have a handful of cold leads on your mailing list. So how can you re-engage your cold leads without affecting…
Benefits of Drip Marketing Makes Your Content Relevant Boosts Engagement & Brand Awareness Increase Brand Loyalty Whenever the sales decline or the transactions drop, every business contemplates one scary idea. Should you make offers that cut your margin to increase sales? It is a gutsy call that works sometimes. And when it doesn’t work, you…
Importance of Email Marketing Automation Email List Segmentation Increased Email Engagement Convert Leads into Customers Increased Efficiency No digital marketer will look for any marketing channel over email marketing. It is one of the most efficient marketing channels with the highest ROI. Businesses often find email marketing becoming less efficient as they scale up and…
You can classify lead generation into two broad categories: Inbound lead generation and Outbound lead generation. One of these two takes active effort from digital marketers—Lead Generation via Content Marketing practices. The inbound lead generation, though passive, can be optimized to generate more leads. Lead Capture Strategies to Convert Visitors into Leads Offering gated content,…
Marketing automation coordinates marketing campaigns and orchestrates timely content distribution over designated channels. Automation in marketing applies across multiple channels. 6 Areas for Effective Marketing Automation: Email Marketing Automation Lead Nurturing Automation PPC Automation Social Media Marketing Automation Lead Management Automation Web Chat Automation Marketing automation is also effective in upselling with recommendations on mobile…
All the best email marketing campaigns will have three things in common. They go the extra mile, pay attention to minor details, and look for improvement at every turn. Here are 5 quick tips to make your email marketing successful, with a bonus tip. 5 Quick Tips for a Successful Email Marketing Campaign Avoid Talking…
Writing a sales email copy may feel like trying to solve a Rubik’s cube in the dark. There are two reasons behind this. 1. Not enough clicks for your sales emails. 2. Even worse, unopened sales emails are buried in your prospect inboxes. Table of Contents: Is Email Marketing Dead? How to Write a Sales…
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